King’s Foundation has an incredible story to tell. Not only does it have a 500-year history (it was re-founded by Henry VIII), but is also Worcestershire’s highest-ranked independent school.
The School had recently refreshed its brand and now needed to ‘bring it to life’, implementing it across the Foundation, as well as its pupil recruitment activity. But in a highly-competitive market, how to create a compelling, unifying campaign to attract pupils to its 2 Junior Schools, Senior School and Sixth Form?
King’s Foundation had seen and loved the Education campaign work we’d produced for other schools and approached us to work with them on injecting some ‘passion’.
Brand and campaign strategy, messaging, photography, advertising and design across multiple channels and touchpoints.